Trade Show Displays

Trade show displays in general are portable graphic, fabric, or laminate systems that are ideal for events such as trade shows. They are also used for almost any event that requires a portable product such as marketing and networking events. In the past 10 years trade show displays have expanded into many other styles and shapes. Pop up displays used to be the most popular choice because they are highly portable and fairly inexpensive. Now there are many other options including Hop Up displays and Waveline display systems that are even more affordable and portable. This has also helped the online trade show industry take off. Most brick and mortar trade show display retailers are having to find new ways of expanding market share because, for the most part, showrooms are becoming irrelevant and too costly for most companies. Price point is so key in the industry that most customers will work with a company with a low price instead of a company with a higher price and a showroom. This change in the last 10 years has made most companies with showrooms move towards the higher end, custom displays market while most internet based companies provide the low cost items. As the industry matures and new, innovative ideas are created, most custom displays will be purchased online as well.